Content calendar

See scheduled, publishing, published and failed posts on your connected sites by month, week or day, then move them or schedule what is waiting.

ContentUpdated 22nd October 20266 min read

ExecutionContentCalendar. The item is there while a WordPress or Webflow site is connected; see Integrations.

Execution

Content

start a new draft for a channel
content Seerly proposes from your own gaps
everything created, by status
work in progress
what goes out when, while a site is connected

Calendar sits last under Content and appears only once a site is connected, because there is nothing to plan until a post can publish somewhere.

Overview#

The Content calendar shows what goes out when on your connected sites, laid out by date like any other calendar. It answers the questions a list answers badly: whether next week is empty, whether three posts land on the same morning, and which post failed while nobody was looking.

The calendar does not publish anything by itself. Every post on it was scheduled or published by a person on your team, as described in Publishing. It is the place to see that plan and adjust it.

What the calendar shows#

Scheduled posts, at the time they will publish.
Publishing posts, which are going out right now.
Published posts, whether a schedule published them or someone published them by hand from the article. One that went out on a schedule says "published by a schedule" in its details.
Failed posts, at the time they were meant to go out. Once the article has been scheduled again, only the new time shows.

Cancelled schedules are not shown, and neither are posts on Medium itself. A Medium article scheduled with Schedule on your site… does appear, because it publishes on your own website. Each post appears once per site, even when several saved versions of the article were involved.

For some posts published by hand, mostly older ones, Seerly only knows roughly when they went live. Their time in the details reads "about".

Each status has its own icon and fill, shown in the legend under the calendar, so you can tell them apart without relying on colour.

Day, week and month#

The toolbar has Today, the previous and next arrows, and Day, Week and Month. The Site filter narrows the calendar to one site; All sites shows everything.

Month shows the month's weeks, starting on Monday, with up to two posts a day. A day with more shows "+N more", which opens that day.
Week shows seven columns over the hours of the day, with a line marking the current time on today.
Day shows one day on the same hourly grid, with the selected post's details beside it.

Every time on the page is in your browser's time zone, which the heading names. It is the same zone the schedule dialog uses, so a post you schedule for 9:00 sits at 9:00 here.

Post details#

Click a post to see its details: When, Site and, where they apply, the WordPress Category, the version that Goes out and who it was Scheduled by. The actions depend on the post's status.

Scheduled: Open article, Change, Publish now and Cancel schedule.
Publishing: Open article.
Published: Open article, and View post, which opens the live page, when Seerly has the post's link.
Failed: the reason it did not publish, Open article, and Reschedule while the article has no other active schedule and the post did not turn out to be live already.

These do what the same actions do on the article's schedule banner; see Publishing.

Moving a scheduled post#

Drag a scheduled post to another day or time. In the month view it keeps its time of day; in the week and day views it snaps to 15-minute steps. Before anything changes, the calendar asks, for example "Move to Fri 23 Oct, 9:00?", with Move and Cancel. Once it has moved, a message confirms the new time and, for a few seconds, offers Undo, which puts the old time back. If the old time is by then less than 5 minutes away, Undo cannot restore it and says so.

A few rules keep a drag from doing something you did not mean:

Only scheduled posts move. Posts that are publishing, published or failed stay where they are.
The new time has to be at least 5 minutes from now and no more than 365 days ahead. A drop outside that window puts the post back and explains why.
On the day the clocks go forward, the skipped hour does not exist. A drop on a time in it puts the post back and says the time doesn't exist on that day.
A drag changes the time only, never the site. To change the site, use Change in the details, which also works without dragging.
Only members who can edit the project can drag posts or change a schedule. Members with view-only access see the same calendar with the actions that change a schedule turned off: Change, Publish now, Cancel schedule, Reschedule, Schedule… (or Schedule on your site…) and dragging. Open article and View post still work; see Team access.

Ready to schedule#

Ready to schedule sits beside the grid in the month and day views; the week view has no room for it. It lists blog and Medium articles that are not published yet and have no schedule, newest first, up to 50 of them. When there are more, the panel says how many more are in My content. Each row shows whether the article is a blog or Medium article and which version was saved when.

Schedule… on a blog article, or Schedule on your site… on a Medium article, opens the schedule dialog. You can also drag an article onto a day or a time slot: the dialog opens with that date filled in, and the slot's time, or 9:00 when you drop it on a day in the month view. Nothing is scheduled until you confirm in the dialog.

When every article is published or scheduled, the panel says "Nothing waiting to be scheduled."

When no site is connected#

With no WordPress or Webflow site connected, Calendar is not in the sidebar. Opening the page directly shows "Connect a site to plan your posts" and Go to Integrations. Past posts are not shown while nothing is connected, and they come back once a site is connected again. If Seerly cannot check which sites are connected, the page says so and offers Try again.

Best practices#

Glance at the week ahead before you schedule more. Gaps and clusters are obvious on the week view and invisible in a list.
Clear failed posts promptly. A failed post stays at its time until the article is scheduled again, so a week with failed posts in it is a to-do list rather than history.
Treat Ready to schedule as your backlog. An article that sits there for weeks is either waiting on a decision or no longer worth publishing.

Next steps#

Connect your site in Integrations if the Calendar item is missing.
Schedule a waiting article from Ready to schedule, or from its ⋯ menu in My content; see Content overview.
Check the details of anything that failed and reschedule it, using Publishing for what each reason means.

What to keep in mind#

The calendar covers publishing to your own website. LinkedIn, X, Reddit, Quora and posting on Medium itself are handed over for you to post, so they never appear here.

Dragging is a shortcut for changing a time, not a separate kind of schedule. Everything the schedule dialog enforces, including the time window and one schedule per article, applies to a drag in the same way.