Competitor Intelligence

Track competitor momentum. Find ranking gaps. Outperform in AI answers.

Compare share of voice, citation capture, and topic-level competitor movement so your team can prioritize the highest-impact actions.

Benchmark your brand against direct and indirect competitors, identify where they are winning, and turn competitive insight into focused execution.

seerly.app ยท Competitors
Tracked set

Your Tracked Competitors

View all
#3

nike.com (You)

nike.com

Brand2.1%
#4

runnerworld.com

runnerworld.com

Direct1.9%
#6

fleetfeet.com

fleetfeet.com

Direct1.6%
#8

outsideonline.com

outsideonline.com

Indirect1.3%
#10

verywellfit.com

verywellfit.com

Indirect1.0%

Citation Count Comparison

External vs self citations across tracked competitors

nike.com

13

runnerworld.com

12

fleetfeet.com

9

outsideonline.com

8

verywellfit.com

7
ExternalSelf

Share of Voice Trends

Compare movement across tracked brands over time

3%2.25%1.5%0.75%0%
Feb 17Feb 21Feb 25Mar 1Mar 5Mar 9Mar 13Mar 17Mar 21Mar 23
nike.com (You)runnerworld.comfleetfeet.comoutsideonline.comverywellfit.comstrava.com
Monitoring on:
ChatGPT logoChatGPT
Perplexity logoPerplexity
Google AI Overview logoGoogle AI Overview
Gemini logoGemini
Claude logoClaude

Visibility Gap

Find topic-level gaps where competitors consistently outrank your brand

Inspect competitive coverage by topic and prompt set to identify where competitor presence is concentrated and where your brand needs stronger representation.

Prompt-by-prompt gap clarity

Compare topic coverage by competitor so high-impact gaps surface faster.

Coverage depth by competitor

Rank competitors by wins across each tracked topic cluster.

Actionable close-the-gap cues

Identify where to create targeted pages and improve prompt coverage first.

Visibility Gap by Topic

Daily Trainer Shoes

5 prompts
runnerworld.com
5/5
fleetfeet.com
4/5
nike.com
3/5
outsideonline.com
2/5
verywellfit.com
1/5

Close 2 prompt gap with runnerworld.com

Marathon Base Mileage

5 prompts
runnerworld.com
5/5
fleetfeet.com
3/5
outsideonline.com
3/5
nike.com
2/5
verywellfit.com
1/5

Runnerworld appears in 3 additional prompts

Recovery Run Footwear

5 prompts
nike.com
4/5
fleetfeet.com
4/5
runnerworld.com
3/5
outsideonline.com
2/5
verywellfit.com
1/5

Coverage is balanced, but rank is lower in long-tail prompts

Overpronation Support

5 prompts
fleetfeet.com
5/5
outsideonline.com
4/5
runnerworld.com
3/5
nike.com
2/5
verywellfit.com
1/5

Opportunity to add comparison content for support models

All Competitors392 ranked by SOV
Search competitors...
BrandDirectIndirect
RankBrandTypeSOV
#1

runnerworld.com

runnerworld.com

Indirect3.4%
#2

fleetfeet.com

fleetfeet.com

Direct2.8%
#3

nike.com (You)

nike.com

Brand2.1%
#4

outsideonline.com

outsideonline.com

Indirect1.9%
#5

verywellfit.com

verywellfit.com

Direct1.7%
#6

strava.com

strava.com

Indirect1.4%
#7

rei.com

rei.com

Direct1.3%
#8

nytimes.com

nytimes.com

Indirect1.1%

Browse Competitors

Explore competitor rankings and filter direct and indirect pressure in seconds

Search large competitor sets quickly, isolate direct versus indirect pressure, and spot which segments are taking share in your monitored categories.

Fast competitor search

Jump straight to relevant brands by rank, domain, or category.

Competitor-type filtering

Separate Brand, Direct, and Indirect competitors to isolate where pressure is rising.

SOV movement visibility

Track rank shifts as soon as competitor share begins to move.

Insights and Patterns

Learn what competitor-cited content patterns are winning and where to counter

Convert competitive signal into practical strategy by isolating repeatable content structures, source mix patterns, and recommendation formats.

Actionable pattern extraction

Identify structures that repeatedly earn citations in AI responses.

Weakness detection

Pinpoint where your content structure lags high-performing competitors.

Execution-ready recommendations

Turn insights into immediate briefs and competitive response plans.

Most Effective Content Patterns

  1. Publish focused model-vs-model comparisons for high-intent queries.
  2. Use evidence-backed structure: fit profile, use case, and buying criteria.
  3. Map content to each stage: daily trainer, long-run comfort, and race-day choice.
  4. Include concise FAQs to match multi-turn AI follow-up prompts.
  5. Refresh core pages weekly to maintain citation recency and trust.

Structure Analysis

28

Comparisons

34

Topic Breakdowns

21

Recency Mentions

44

Structured Data

19

FAQ Snippets

13

Tables

Source Types

Product PageReferenceMarketplaceNewsForumDirectory

2.4x faster

From competitor signalto publish-ready response

65%

Lift in citation captureacross tracked engines

41%

Reduction in high-priorityvisibility gaps in 90 days

10x faster

Competitor opportunity detectionvs manual review cycles

Trusted by growing brands

See how businesses are turning AI search visibility into real customers

โ€œ

โ€œSeerly completely changed the game for us! We started getting actual paid customers from AI traffic, and it happened so much faster than we expected. The platform showed us exactly where we were invisible to AI engines and gave us a clear playbook to fix it. Within weeks, the results were tangible. Honestly, it's been a game-changer for our growth.โ€

Frequently asked questions

Everything you need to know about Seerly competitor intelligence

Ready to outrank your
competitors in AI answers?

Track competitive share movement, close priority gaps, and move from competitor signal to execution in one system.