# Content Creation

Seerly includes AI-powered content generation tools that are specifically designed to help brands create content for organic visibility and AI discoverability. Rather than generic content generation, Seerly's tools are informed by your brand's actual AI visibility data — your visibility gaps, citation patterns, competitor analysis, and sentiment insights — to generate content that targets the areas where you need it most.

## Content Types

Seerly can generate several types of content, each tailored for its target platform:

- **Blog Posts** — full-length blog articles built for organic rankings and AI discoverability. These are structured with clear headings, factual claims, and authoritative tone — the content patterns that AI systems prefer to cite. Blog posts are designed to fill visibility gaps identified in your AI visibility analysis.

- **Reddit Posts** — community engagement content formatted for Reddit's conversational style. These help brands participate authentically in discussions where AI systems often source their information, since Reddit is a frequently cited source across AI platforms.

- **X (Twitter) Posts** — concise social media content for Twitter/X. These help maintain brand presence on a platform that AI systems monitor for current information and public sentiment.

- **LinkedIn Posts** — professional content for LinkedIn. These help establish brand authority in professional contexts and contribute to the corpus of content AI systems reference for business-related queries.

## Brand Hub

Brand Hub is a centralised location where you define and manage your brand identity for content generation. This ensures all generated content stays consistent with your brand regardless of who on your team is creating it.

Brand Hub stores:

- Your brand voice guidelines — tone, style, and language preferences
- Key brand messaging and positioning statements
- Brand assets and visual identity references
- Topics and themes your brand wants to be associated with
- Terms, phrases, and claims to include or avoid

All content generated by Seerly's tools draws from your Brand Hub configuration to maintain consistency.

## Content Library

The Content Library is a centralised repository for all content created through Seerly. It provides a single place to:

- View all generated content organised by type, date, and status
- Track which pieces are in draft, published, or archived
- Measure the performance of published content by correlating it with changes in your AI search metrics
- Re-use and adapt previously generated content for new platforms or purposes

## Credit System

Content generation operates on a monthly credit-based system. Each content generation request consumes credits, and credits reset at the beginning of each billing cycle.

- **Basic Plan**: 100 credits per month — suitable for brands publishing a few pieces of content per week
- **Pro Plan**: 1,000 credits per month — suitable for active content teams publishing daily across multiple platforms
- **Enterprise Plan**: Custom credit volume — tailored to your organisation's content production needs

Credits are designed to be generous relative to typical usage, so most brands will not encounter limits during normal content creation workflows.
